Phillips 66 · Bid Analyzer
Redesigning Bid Analysis for Better Enterprise Decision-Making
Redesigned the Phillips 66 Bid Analyzer experience to make complex bid information easier to understand, compare, and use within an enterprise decision-making workflow.
Project Overview
Company: Phillips 66
Product: Bid Analyzer
Product type: Enterprise / B2B · Focus: Bid analysis and decision-making
Bid analysis can involve complex information, multiple comparisons, and decisions that depend on users being able to find and interpret the right details efficiently. The Bid Analyzer experience needed clearer information hierarchy, easier comparison, more understandable navigation, and simpler interactions to support better enterprise decision-making.
Make complex bid information easier to understand and compare by improving information hierarchy, navigation, workflow clarity, and decision support within the Bid Analyzer experience.
My Role
My work focused on the Bid Analyzer experience for Phillips 66, covering UX/UI design, user flows, wireframes, and prototyping.
Understanding the Existing Experience
The existing Bid Analyzer experience involved working with complex bid information for analysis and decision-making.
Key UX Decisions
Simplified interactions
Supported clearer decision-making
Design Exploration
The redesigned Bid Analyzer experience focused on clearer information hierarchy, easier comparison, improved navigation, simpler interactions, and decision support.
Key Improvements
• Improved information hierarchy for complex bid information
• Made important details easier to find and compare
• Clarified navigation within the analysis experience
• Simplified interactions across the analysis experience
• Created a clearer foundation for enterprise decision-making
Before → After
Before: Existing Bid Analyzer experience · After: Redesigned Bid Analyzer experience. Authentic Bid Analyzer before-and-after visuals will be added when they are available.
Bid Analysis Workflow
Create → Collect → Compare → Evaluate → Recommend
A streamlined workflow that helps procurement teams move from supplier bids to informed decisions with less effort.
Impact
Simplified workflows. Clearer insights. Faster decisions.
Reduced information overload, improved bid comparison, and made key procurement insights easier to find and act on.